Ideation & Strategy

Ideation and strategy use cases have AI serve as a thinking partner — brainstorming ideas, planning approaches, providing structured feedback, and running scenario analysis. This is the most collaborative primitive. Rather than producing a finished deliverable, the AI helps you think through problems, explore possibilities, and stress-test your plans.

Unlike the other primitives where AI executes work, ideation and strategy is about augmenting your thinking. The AI brings breadth (more options than you’d generate alone), structure (frameworks and evaluation criteria), and perspective (challenging assumptions you didn’t realize you were making).

Ideation & Strategy is one of six use case primitives identified in OpenAI’s Identifying and Scaling AI Use Cases, adapted here to be platform-agnostic.

When to apply this primitive

Use Ideation & Strategy when:

• You need to generate options, alternatives, or creative approaches
• You want structured feedback on a plan, draft, or proposal
• You’re making a decision that requires weighing multiple factors
• You need to explore scenarios (what if X happens? what are the risks of Y?)

Not the right primitive when:

• You need to find facts or gather information — that’s Research
• The deliverable is a finished document for an audience — that’s Content Creation
• You’re analyzing numerical data to find patterns — that’s Data Analysis

Worked use cases

No worked examples published yet for this primitive.

Browse the full library for adjacent ideas, or design your own using the Deconstruct step of the AI Workflow Framework.

Related

• AI Use Cases Overview — the full library, searchable and filterable by primitive
• Projects — persistent workspaces for ongoing strategic work
• Context — providing goals, constraints, and history
• Prompts — crafting effective brainstorming and evaluation prompts
• Analyze Workflows — using ideation to find AI opportunities